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Postcards for Direct Mail Marketing

Posted Friday, April25, 2014

Direct mail is one of the marketing methods that allows companies to closely track which initiatives bring in how much profit and which variations of marketing methods work more successfully for a company than others.

Postcards are small, neat and attractive items for customers and clients to receive in the mail. You can include special offers such as gift with purchase specials, event invitations or even sales offers such as a percentage off the next purchase. Using special codes for redemption of direct marketing offers can allow you to see what worked and why as well as to finetune your customer database.

Postcards are available for printing at in a variety of ways including uncoated postcards, silk laminated postcards and matte postcards.