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Choosing the Right Promotional Material

Posted Friday, April24, 2015

Are you interested in ordering custom printed products from us? That's great! Before you place your order, be sure you are maximizing your marketing spend by choosing the right product for your specific audience. 

Are these promotional materials for your customers, potential customers, suppliers or other individuals? What are their interests? What are their needs? Also consider your own business' branding. For example, door hangers work best for companies that interact with customers at their home addresses such as delivery services and at-home pet grooming services. Do you have plenty of avid readers in your target audience? Bookmarks can be incredibly appealing. Does your intended audience have a need to write frequently? Why not gift them customized notepads