Posted Monday, April23, 2012
Do you remember the squeaky metal turnstiles in beach shops with stacks of postcards that cost $0.15? You would buy a few and send them home to your friends with messages like, "Beautiful. Gorgeous. Wish you were here!"
Postcards are no longer just a way to rub it in your friends' faces that you're at the beach and they're not. They're also one of the most effective ways you can send direct mail advertising. Your recipients won't have to peel through an envelope and sort through its contents; they can just look and gain your marketing message. Plus, postcards are highly portable and therefore make ideal coupons.
Our catalog is chock full of postcard options, with a ton of finishes and special print features and a wide range of sizes. Depending on your needs, we have the perfect postcard for you.
Last week, we told you about our 4x6 postcards, and today we want to give you the low-down on the most popular size: 5x7 postcards. This size is perfect for direct mail purposes because it gives you a little more real estate for your design and marketing message without overwhelming your recipients with too much.
Think 5x7 postcards fit your needs perfectly? Just look at all your options: